Taylor and Francis

Taylor and Francis

English

"An accessible introduction to how our brain constructs economic preferences, which brings a series of authoritative voices into an interdisciplinary conversation between the fields of neuroeconomics, judgment, and decision making. Readers are taken on an engaging journey from the historical foundations of the discipline to its most recent advances, and are introduced along the way to some key milestones in the study of behavioural economics."—Benedetto De Martino, PhD, University of Cambridge "Neuroeconomics, Judgment, and Decision Making examines the processes that go on in our minds when making choices from a number of angles, looking at traditional psychological tenets and combining these with knowledge gleaned from the newest technical advances in neuroscience. This volume will fascinate social scientists, neuroscientists, and the interested public at large." --Ernst Fehr, Ph.D., University of Zurich